Ecommerce web design
Contrary to popular belief, there is a lot more involved when it comes to ecommerce web design than just creating a handful of product pages and throwing down a PayPal "Add To Cart" button. First of all, many people will automatically avoid an ecommerce web site if it's relying on PayPal as the only means of making a purchase, due to the stigma attached to PayPal.

It's also vital that your customers are able to come back to your store at any point in time and find out the status of their order and always feel like they are being kept in the loop at all times. Ecommerce websites should be considered a community rather than just a business. One of the most successful ecommerce web sites in history, Amazon, involves their customers wherever possible. Their customers can write reviews, they can recommend products to other customers, they can create their own lists which recommend groups of products in order to create a specific set up such as a games console, television, controller, sound system... using their own experience as a basis for an informed recommendation.

There are other factors to consider when embarking on an ecommerce project - budget and functionality. Although it may make sense from a budgetary point of view, cheap ecommerce doesn't necessarily mean you're going to start making money without having to spend a great deal. A cheap ecommerce website may mean that you can get trading online at a fraction of the cost of a professional ecommerce website but the old saying "you get what you pay for" certainly rings true when it comes to ecommerce.

OsCommerce may be free, but you need to either know what you're doing or hire a professional who can design and build your ecommerce store for you, and any of the special features available have been produced by third parties who may not necessarily be experienced programmers and are just building on coding that was written by someone else.

We also have ecommerce solutions such as Actinic which, although widely recognised as being a market leader, offer very little for a considerable price tag and somewhat clumsy functionality.

We want to be able to provide clients with cheap ecommerce web design without having to compromise on functionality or quality, which is why we created the Ingenii Rapiide ecommerce package. It is your answer to affordable ecommerce but with the incredible flexibility that comes with our mid range and professional ecommerce websites, with the ability to add on various features written specifically for Ingenii, by us and nobody else. By making our ecommerce solutions modular, we can introduce new features and enhancements without having to retro fit them into an existing store, avoiding any down time and disruption to the store customers or our client.